Formiqa/Templates/Partnership Inquiry Form Template
Free template · 8 fields included

Partnership Inquiry Form Template

Handle inbound partnership and collaboration requests with a structured form. Collect company details, partnership type, and opportunity description — so you can evaluate every request consistently without losing them in your inbox.

No credit cardFree forever planCustomizable fields

A partnership inquiry form is the front door to your business development pipeline. It sits on your "Partners," "Work with us," or "Become a reseller" page and captures inbound proposals from companies who want to integrate, resell, co-market, or invest with you. The real problem it solves is triage: partnership requests arrive from every direction — a founder's LinkedIn DMs, a generic contact inbox, a sales rep's forwarded email — and the good ones drown in noise while low-effort pitches eat your time. A structured form forces every requester to state who they are and what they're actually proposing before you spend a minute on them.

A well-designed partnership form does two jobs at once: it qualifies and it categorizes. This template does both. The "Type of Partnership" dropdown (Technology Integration, Reseller / Referral, Co-marketing, Agency Partner, Investment, Other) routes a request to the right owner instantly — integrations go to product, reseller deals go to sales, investment intros go to the founder. "Company Size" and "Company Website" give you a fit signal at a glance, and the opportunity description carries a 50-character minimum so nobody can submit "let's partner!" and nothing else. The single most useful field is that description: the domain insight most teams miss is that a genuine partner always leads with the value exchange — what they bring and what they need — while a spammer or a vendor in disguise talks only about themselves.

Deploy it where partnership intent is highest: the footer link every serious partner hunts for, and a dedicated partners landing page. Embed it rather than linking out — a form in the page converts better than a click to a separate tab. Then review on a cadence, not reactively. Partnership evaluation is a batch activity; reading ten requests side by side tells you far more about relative fit than reading each one the moment it lands.

Fields included

8 pre-built fields, ready to customize.

#
Field label
Type
Required
1
Your Namee.g. Jane Smith
Short text
Yes
2
Email Addresse.g. jane@company.com
Email
Yes
3
Company Namee.g. Acme Inc.
Short text
Yes
4
Company Websitee.g. https://acme.com
Short text
No
5
Company Size
Dropdown
No
6
Type of Partnership
Dropdown
Yes
7
Tell us about the opportunitye.g. Describe the partnership you have in mind and how both parties would benefit...
Long text
Yes
8
Relevant context or linkse.g. Any additional information, case studies, or links...
Long text
No

All fields are fully customizable — add, remove, or reorder after opening the template.

Use cases

Who uses this template.

A SaaS company listing a public "Integrations" or "Build with us" page and using the Technology Integration option to route API and marketplace requests straight to the product team
An agency or platform collecting reseller and referral applications, using Company Size and Company Website to screen for partners with the reach to actually move volume
A consumer brand fielding co-marketing and collaboration pitches — joint campaigns, bundle deals, cross-promotions — and filtering them by partnership type before the marketing lead reviews
A startup founder capturing warm investment and advisor introductions through the Investment option instead of a cluttered personal inbox
A B2B company running a formal agency-partner or channel program that needs every applicant to describe the opportunity and attach case studies or a deck via the context-and-links field
A scale-up consolidating partnership requests that currently scatter across sales@, LinkedIn, and event follow-ups into one dashboard with a consistent record for every request
Best practices

How to get the most from this form.

Route by the Type of Partnership dropdown

The six categories in this template aren't cosmetic — they're your routing key. Decide up front who owns each type: integrations to product, reseller and agency to sales, investment to the founder. In your dashboard, filter by this field so each owner reviews only their queue instead of wading through everything.

Read the description for the value exchange, not the pitch

The 50-character minimum on "Tell us about the opportunity" filters out one-liners, but the real signal is qualitative. A serious partner names a mutual benefit — what they offer and what they want in return. If the description only lists what the requester wants from you, deprioritize it; that's a sales pitch wearing a partnership label.

Treat a blank Company Website as a yellow flag

A missing or dead website is one of the fastest disqualifiers for a partnership request. This template leaves the field optional to reduce friction, but weigh a blank one during review. A real company evaluating a real partnership always has a URL to point you to.

Use the context-and-links field to shorten discovery

The optional "Relevant context or links" field is where prepared partners drop a deck, case study, or demo. Requesters who fill it in have usually thought the partnership through; those who leave it blank often haven't. Reading these before you reply lets you skip the first "tell me what you do" call entirely.

Set expectations in the confirmation message

Partnerships move slowly and that's fine — but silence reads as rejection. Tell submitters exactly what happens next: "We review partnership requests every second Tuesday and reply within two weeks." A clear timeline stops good partners from assuming you ghosted them and re-pitching a competitor.

Review in batches, not in real time

Turn on Formiqa's per-submission email notification so nothing slips, but don't act on each alert individually. Evaluating requests together — ten integration pitches side by side — surfaces which partners actually stand out, and protects you from saying yes to a mediocre deal just because it arrived on a slow day.

FAQ

Common questions.

What fields should a partnership inquiry form include?
At minimum: the requester's name and email, their company name and website, company size, a partnership type so you can route the request, and a substantive description of the opportunity. This template ships with exactly that, plus an optional field for links, decks, or case studies. The partnership-type dropdown and the required 50-character description are what separate it from a plain contact form.
How is this different from a regular contact form?
A contact form asks "how can we help you?" A partnership form asks "what are you proposing, and why does it work for both of us?" The difference is the Type of Partnership dropdown and the minimum-length opportunity description — they force enough context up front that you can evaluate fit without a discovery email. A contact form would make you chase all of that after the fact.
How do I stop low-effort or spam partnership pitches?
Three things in this template do most of the work: the required Company Name and the opportunity description with a 50-character minimum stop drive-by submissions, and the Company Website field makes fake senders visible. Formiqa also applies rate limiting and spam filtering on every form. Together they keep the "let's partner!" one-liners out of your review queue.
Where should I put this form on my site?
On a dedicated partners or "Work with us" page, and linked from your footer where serious partners look first. Use Formiqa's embed code so the form lives inside the page rather than behind a link — embedded forms convert better because there's no extra click. It drops into WordPress, Webflow, or any custom HTML page.
Should I evaluate partnership requests one at a time or in batches?
Batches, for almost every team. Partnership fit is relative — ten requests read together tell you far more than each one read in isolation. Filter the Formiqa dashboard by Type of Partnership, review each category on a set cadence, and reply with a consistent yes / not-now / no. Export to CSV if you want to track requests in a spreadsheet or hand them to a BD owner.
Can I route different partnership types to different people?
Formiqa doesn't have native CRM integrations, but the Type of Partnership dropdown makes manual routing trivial: filter the dashboard by category and assign each queue to its owner. Every submission also triggers an email notification, and you can export everything to CSV to feed a shared tracker or a tool like Zapier or Make. Many teams simply run one form and split the review by type.
How many partnership requests can I collect on the free plan?
The free plan handles 10 submissions per form per month, which is plenty for most companies' partnership volume — inbound partnerships are usually a trickle, not a flood. If you run an active reseller or agency program that pulls more, Formiqa Pro is $26.90/month for up to 2,500 submissions per form, with flat pricing and no per-response fees no matter how many partners apply.

Use this template for free.

All 8 fields included. Customize and publish in minutes.