Capture buyer and renter inquiries with structured property preferences, budget range, and timeline. Qualify leads before the first call and respond to the most motivated prospects first.
No credit cardFree forever planCustomizable fields
A real estate inquiry form is the first touchpoint between an agent and a prospect who is still deciding whether to trust you with the biggest transaction of their life. The real problem it solves is not "collecting a name and email" — it's triage. Most agents get a mix of ready-to-buy prospects, six-months-out browsers, tire-kickers, and the occasional agent-hopper who is already working with someone else. A structured intake form separates those groups the moment the lead arrives, so you spend your calling hours on people who can actually transact.
A well-designed inquiry form is built around qualification, not curiosity. This template asks the four questions that predict deal likelihood: intent (Buy, Rent, Invest, or Just browsing), budget range, timeline, and preferred locations — plus property type and minimum bedrooms to match against live inventory. The domain insight most agents learn the hard way: timeline is the single strongest predictor of who closes. A prospect who selects "Immediately" or "Within 3 months" is worth calling within minutes; "Just exploring" belongs in a nurture drip, not on your call sheet. Budget as a range rather than an exact figure matters too, because buyers rarely know their true number and an open dollar field just makes them abandon the form.
The way you deploy it decides whether it converts. Speed-to-lead is everything in real estate: contacting a web lead within five minutes versus thirty minutes can multiply your connection rate several times over, because the prospect is usually browsing multiple listings and reaching out to more than one agent at once. Enable an instant email notification so the inquiry hits your phone the second it's submitted, and sort your dashboard so the motivated buyers surface first.
Fields included
10 pre-built fields, ready to customize.
#
Field label
Type
Required
1
Full Namee.g. Jane Smith
Short text
Yes
2
Email Addresse.g. jane@email.com
Email
Yes
3
Phone Numbere.g. (555) 000-0000
Phone
Yes
4
I'm looking to
Radio (single choice)
Yes
5
Property Type
Dropdown
Yes
6
Budget Range
Dropdown
No
7
Timeline
Dropdown
No
8
Preferred Locations / Neighborhoodse.g. e.g. Downtown, Westmount, NDG
Short text
No
9
Minimum Bedroomse.g. 2
Number
No
10
Additional Requirementse.g. Parking, outdoor space, pet-friendly, etc.
Long text
No
All fields are fully customizable — add, remove, or reorder after opening the template.
Use cases
Who uses this template.
A residential agent or broker embedding lead capture on individual MLS listing pages, so "Request info" routes structured preferences instead of a bare email
A property developer collecting pre-sale or pre-launch reservations for a new condo or subdivision, capturing budget band and desired unit type before units release
A rental or leasing agency screening applicant intake — move-in timeline, bedroom count, and neighborhood — before scheduling showings
A commercial real estate broker gathering tenant or investor requirements (property type, budget, location) ahead of a first discovery call
A buyer's agent running paid ads to a landing page, where the form qualifies clicks into hot, warm, and cold leads for follow-up sequencing
An investor-focused agent segmenting cash buyers and cap-rate hunters from owner-occupants using the 'I'm looking to' intent field
Best practices
How to get the most from this form.
Treat timeline as your priority sort, not a nice-to-have
The Timeline dropdown is the field that tells you who to call first. Sort or filter your submissions by it and work "Immediately" and "Within 3 months" before anything else. A perfect-fit buyer who is twelve months out is a newsletter subscriber today, not a phone call.
Keep budget as a range and never make it required
Buyers are protective of their real number and often don't know it until they see a lender. The banded Budget Range dropdown ('$400K – $700K') gets answered far more often than a blank amount field, and it's precise enough to match against inventory. Leaving it optional prevents the price question from killing an otherwise strong lead.
Capture speed-to-lead with an instant notification
In real estate the first agent to respond usually wins the conversation. Turn on the per-submission email alert so a new inquiry lands in your inbox immediately, and build the habit of replying within minutes — most web prospects have messaged more than one agent and are waiting on whoever calls back first.
Mine the neighborhoods and requirements fields before you call
The 'Preferred Locations' and 'Additional Requirements' free-text fields are your pre-call cheat sheet. Someone who writes 'walkable to school, pet-friendly, parking' has told you exactly which three listings to pull up. Reading these before dialing turns a cold intro into a relevant one.
Run separate forms for distinct property types or markets
A commercial tenant and a first-time condo buyer need different follow-up. Duplicate the template and tailor the Property Type and Budget Range options per market or per listing page — each form keeps its own shareable URL and its own submission view, so your residential and investor pipelines never blur together.
Set expectations in the confirmation message
The moment after someone submits is when they're most engaged and most anxious. Tell them what happens next — 'A licensed agent will call you within the hour' — so they don't keep shopping other agents while they wait. It also pre-frames the callback as expected rather than intrusive.
FAQ
Common questions.
What fields belong on a real estate inquiry form?
At minimum: contact details (name, email, phone), buying intent, property type, budget range, timeline, and preferred locations. This template ships with all of those plus a minimum-bedrooms number field and an open 'Additional Requirements' box for must-haves like parking or pet-friendliness. The goal is enough structure to qualify the lead in one glance, without so many fields that people abandon the form.
How do I qualify leads from this form without calling everyone?
Read three fields together: intent, timeline, and budget. A prospect looking to Buy, moving 'Immediately' or 'Within 3 months', with a defined budget band is a hot lead — call first. 'Just browsing' with 'Just exploring' timeline goes into nurture. You can filter your Formiqa submission dashboard by these answers, or export everything to CSV and rank leads in a spreadsheet or your CRM.
Can I put this form on my listing pages or IDX site?
Yes. Every published form gives you a shareable link and an embed snippet that drops into WordPress, Webflow, a Squarespace listing page, or any custom HTML site. A common setup is one embedded form per listing so 'Request more info' captures the buyer's preferences instead of just an email address.
Why use budget ranges instead of asking for an exact price?
Exact-dollar fields create friction — buyers hesitate to commit to a number, worry about being shown only top-of-budget homes, and abandon the form. A range dropdown is psychologically easier to pick and still tells you which price tier to work. This template's Budget Range options span 'Under $200K' through '$2M+', which is enough resolution for inventory matching without scaring anyone off.
How fast should I respond to a web inquiry?
As fast as you physically can — ideally within five minutes. Real estate leads shop several agents at once, and connection rates drop sharply the longer you wait. Turn on Formiqa's per-submission email notification so each inquiry hits your inbox instantly, and treat the 'Immediately' timeline responses as drop-everything callbacks.
Can I run different forms for residential, commercial, and rentals?
Yes, and you should. Duplicate the template and adjust the Property Type and Budget Range options for each pipeline — each copy keeps its own URL and its own submissions view, so a commercial investor inquiry never lands in the same list as a first-time renter. The free plan covers up to 5 forms, which is enough to split by market or listing type.
Is there a cap on how many inquiries I can collect?
The free plan handles 10 submissions per form per month, which suits a new agent or a single listing. A busy agent or team running ads will outgrow that quickly — Pro is $26.90/month for up to 2,500 submissions per form, with flat pricing and no per-lead fees, so a strong lead-gen month never turns into a surprise bill the way per-response pricing can.
Use this template for free.
All 10 fields included. Customize and publish in minutes.